OAR 836-020-0220
Form and Content of Advertisements


(1)

The form and content of an advertisement shall be sufficiently complete and clear to avoid deception or the capacity or tendency to mislead or deceive. Whether an advertisement has a capacity or tendency to mislead or deceive will be determined by the Insurance Commissioner from the overall impression that the advertisement may reasonably be expected to create upon a person of average education or intelligence within the segment of the public to which it is directed.

(2)

Advertisements shall be truthful and not misleading in fact or in implication. Words or phrases, the meaning of which is clear only by implication or by familiarity with insurance terminology, shall not be used.

Source: Rule 836-020-0220 — Form and Content of Advertisements, https://secure.­sos.­state.­or.­us/oard/view.­action?ruleNumber=836-020-0220.

836–020–0200
Purpose and Authority
836–020–0205
Applicability
836–020–0210
Definitions
836–020–0215
Method of Disclosure of Required Information
836–020–0220
Form and Content of Advertisements
836–020–0225
Advertisements of Benefits Payable, Losses Covered, or Premiums Payable
836–020–0230
Necessity for Disclosing Policy Provisions Relating to Renewal, Cancellation, and Termination
836–020–0235
Testimonials or Endorsements by Third Parties
836–020–0240
Use of Statistics
836–020–0245
Identification of Plan or Number of Policies
836–020–0250
Disparaging Comparisons and Statements
836–020–0255
Licensed Jurisdictions and Status of Insurer
836–020–0260
Identity of Insurer and Policy
836–020–0265
Group or Quasi-Group Implication
836–020–0270
Introductory, Initial, or Special Offers
836–020–0275
Statements About an Insurer
836–020–0280
Enforcement Procedures
836–020–0285
Prior Approval
836–020–0290
Severability
836–020–0295
Effective Date
836–020–0300
Statutory Authority
836–020–0305
Disclosure
836–020–0770
Authority, Purpose and Effective Date of OAR 836-020-0770
to 836-020-0806
836–020–0775
Definitions
836–020–0780
Use of Model COB Contract Provision
836–020–0785
Rules for Coordination of Benefits
836–020–0791
Procedure to be Followed by Secondary Plan to Calculate Benefits and Pay a Claim
836–020–0796
Notice to Covered Persons
836–020–0801
Miscellaneous Provisions
836–020–0806
Effective Date for Existing Contracts
Last Updated

Jun. 8, 2021

Rule 836-020-0220’s source at or​.us